Cross-border

Shopify Popup to Telegram Group: A DTC Cold-Start Funnel That Actually Works

Email open rates are single-digits. SMS is expensive and carrier-gated. Telegram groups are the most underrated DTC retention channel right now. Full funnel breakdown: popup timing, deep-link tracking, 7-day nurture, TG-native checkout.

Lane.Chat Team · Apr 6, 2026

Cross-border

WhatsApp Business API vs Personal: When to Upgrade Without Breaking Things

Most teams get stuck between the personal WhatsApp and the Cloud API. Here is when the upgrade is mandatory, how quality rating works, and how the 24h window and templates actually play out.

Lane.Chat Team · Mar 31, 2026

Cross-border

Seven Telegram Growth Plays That Actually Ship

Not a beginner explainer. Seven plays we have run, broken, and fixed — covering segmentation, subscription, broadcast, bot UX, and user session outreach.

Lane.Chat Team · Mar 27, 2026